The world has reached a stage that issues of culture are taking the central stage in every sphere of life. Before a multi-national company establishes a field in any given part of the world, it must think the dominant culture of the habitancy living within that region. Part of the reasons why this is so is because, the culture of the habitancy can directly or indirectly work against the develop of the set goals /objectives of the company. For example, a pharmaceutical company that its sole aim is to produce contraceptives would find it difficult to perform the set goals if it is established in region or place that the dominant culture or the habitancy preaches against the use of contraceptives of any kind. On the other hand, a tourist, stranger, or diplomat who finds him/herself in foreign faces difficulties in whole of ways in relating with habitancy (stranger) or carrying out his or her assignment efficiently (in the case of a diplomat).
This has settled culture as one of the top most priorities in achieving diplomatic assignments. This is because, most (if not all) embassies or foreign missions go straight through the cultures of the respective nations where they are settled to kick off dialogue on the ground of socio-political and economic relations with the government of such countries. When habitancy come to know that their culture is understand, they feel more at home with other party and her initiatives. In this way, they offer their preserve in production sure that an initiative or scheme presented by the foreign mission. But when this is not done, there is great suspicion on the part of the indigenous peoples, particularly due to the misunderstanding nature of the polarize culture of the habitancy involved.
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Before now many peoples around the world, strive to keep the knowledge about their cultures incommunicable from the covering world. But now, nations feel to educate strangers or foreigners on their culture. For example, China and Japan in the recent do build extra cultural events for foreigner and sponsor habitancy from distinct parts of the world, to attend. Most embassies in Nigerian have carried out cultural collaborative ventures with indigenous cultural organizations help them understand as well as narrate well with habitancy in that country using culture as medium.
Apart from that, foreign cultural centres like Alliance Francaise, British Council Korean Cultural Centre and Goethe-Institut have remained strong intermediaries for cultural change as well as study in the middle of their nation and other cultures around the world. With these bodies, it is easy for an African national to speak and understand foreign languages like German, French, Korea etc, with utmost fluency.
All fifty percent of the countries in world have the reserved supply to engage in aggressive cultural study like Britain, German and the likes are doing, the world would perceive a new phase of inescapable interrelationship in the middle of its inhabitants and promote more peace on the globe. Cultural study is indeed, a scheme nations should spend in for peace, unity and development.
Cultural study
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